This week, we had our third lesson of the mobile course at the MiLab. Our main assignment was to select and focus on one of the fields we brought up last week.
The field we decided to dive into was the Overconsumption Culture in the private sector.
While trying to refine the field to a more specific population, we narrowed our focus down to two sectors- households with children and households without children.
After targeting our population of interest, we began conducting interviews with p
otential users from each group. During these interviews, we gathered data on consumption habits such as place of shopping, budget management, personal shopping system, the efficiency of current shopping methods, etc.
After analyzing the data we collected while performing the interviews, we weren't able to come up with a one specific issue under the "overconsumption culture" umbrella to focus on. We plan to reconvene tomorrow to conduct a deeper dive into our insights and hopefully reach an agreement.
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